Yang Li

Senior Art Director

Yang Li Photo
  • Certified RGD (Registered Graphic Designer)

Yang is a certified RGD (Registered Graphic Designer) with 14 years’ experience in the design field. His excellent time-management and organization abilities make him reliable and efficient under pressure, and his eagerness to learn new things keeps his creative skillset sharp and up-to-date.

Yang is passionate about design and possesses strong conceptual skills, always “mind-mapping” designs before producing them. He is skilled in designing graphics for three-dimensional spaces and brings meticulous attention to detail to every installation he crafts – from 3D graphics for the Kingston Airport to sales centre spaces with graphic panels and 3D millwork for Minto Communities Ottawa.

As a senior art director, Yang is the brains behind many branding projects here at Alphabet®, shaping unique visual identities for our clients across the board. He has worked with Kingston Accommodation Partners, Tourism Kingston, Travel Nunavut, Parques das Aves Brazil, the House of Commons of Canada, Canadian Deposit Insurance Corporation, the Society of Obstetricians and Gynaecologists of Canada, Minto Communities Ottawa, the Canadian Construction Association, Ashbury College, O’Brien House, and Instant Pot.

contact Yang

From the team

design

Leading the Way: An Exploration of Typography

by Meagan Kelly

Let’s be clear about something right off the hop. I am not a designer, nor do I claim to be one. My design accolades include “Decently Proficient at...

learn more

digital marketing

How music tells the story in video

by Mike Short

It adds suspense and intrigue, uplifts and pulls at your heart strings. It complements or creates cognitive dissonance. It speaks without saying a word. ...

learn more

industry

The Future of Tourism with AI: Planned by AI, experienced by you

by Marley Kirkpatrick

Artificial Intelligence is just about everywhere at this point. You work with it, you create with it. You may even use it every day—a lot of us do, whether...

learn more

industry

AI vs. Automation: Is It Intelligent or Just Useful?

by Alphabet®

Imagine a life completely automated. Your coffee brews, pours, and mixes itself as you wake up. Your emails are sorted before you start work. And the work...

learn more

web design

Speed Matters: Website Performance and Perception

by Devon Kunkel

Want more sales, sign ups, and heads in beds? A fast, functioning website is a must have. Get the facts on the Alphabet®...

learn more

digital marketing

The Power of Podcasts: Best Practices for a Standout Show

by Alphabet®

So, you gave it some thought and you’re ready to start a podcast. Or maybe you already have one but want to grow your reach. But how do you compete with five...

learn more

industry

7 Winning Examples of Brand Digital Transformation

by Alphabet®

It seems like new digital channels are emerging every day, each one promising to deliver a better customer experience. Keeping up is a challenge, but...

learn more

web design

Everything Your UI/UX Designer Should Know

by Alphabet®

User interface (UI) and user experience (UX) play a key role in how people interact with your website. Get it right, and you’ll drive user satisfaction and...

learn more

industry

What Sustainable Tourism Really Means: It’s More Than “Going Green”

by Katie Greiss

Everything to know about sustainable tourism. From what it is and implementation to measuring success and...

learn more