Ottawa Tourism, in partnership with Algonquin College, created the Indigenous Tourism Entrepreneurship Training (ITET) program to help budding Indigenous entrepreneurs kickstart tourism businesses grounded in their cultural values.
To help pilot the program, we created a promotional campaign that captured the authentic, inspiring story of Cezin Nottaway, an Algonquin College graduate, chef, and proud Anishinaabe First Nation entrepreneur.
Client
Ottawa Tourism
Sector
Tourism
Services
content writing
copywriting
creative direction
graphic design
video production
As the ITET program successfully completed its first year, we kept up the momentum by capturing the stories of some of its graduates – now successful business owners – to further promote the initiative.
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